START SOMA is an upstart art gallery in San Francisco predicated upon THREE very simple ideals.

Emerging artists Original art Affordable

When we hosted the first START art show in a SOMA living room in March 2003, we had absolutely NO IDEA what we were creating. START SOMA's inaugural show featured over 100 local emerging artists and over 1000 original works of art. About the time that the police + fire department arrived (after responding to reports of an illegal rave and a line stretching around the block!), we realized that we just might be on to something...

Over the course of our first four years, we put together several dozen, we put together several dozen of art shows. We featured the work of literally hundreds of emerging artists, many of whom had never shown publicly before. In the process, we showcased several thousand original works of art - from painting, sculpture, and photography to interactive installations, video art, and new media pieces. Thousands of folks came to our openings, we raised a bunch of money for some great local non-profit organizations, and we actually facilitated the creation of NEW ART through our unique artist in residence program. And we sold LOTS of great art! 

The postive response from emerging artists, new collectors, and the press confirmed our original vision...

It is definitely the right time for a NEW sort of art gallery...



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